Since 2002: Massive multi-sourced PCOA masterfile...
PCOA any single list up to 28,000 addresses for just $85
Proprietary Change of Address
PCOA
Includes Address Updates from NCOA plus Utilities, Phones Carriers, Credit Cards processors, Real Estate purchases & more!
NCOAsource Nation's Lowest Rate for Proprietary Change of Address: $2.95 per thousand records Minimum Processing Fee: $85
Proprietary Change of Address is more important than ever because over 1/3rd of Americans no longer report their moves to USPS...and those address changes are simply not found in NCOA file. PCOA is designed to help with this.
Why you need PCOA NCOA is self-reported, so if your addressee doesn't report their move, that information won't make it into the NCOA database. This means that many address updates are missed.
NCOA = 100% dependent on self-reported info
PCOA = Full NCOA + Updates from Utilities, Phone Carriers, Credit Card Processors, Magazine Subscriptions & more
Here's the challenge: USPS relies solely on postal customers filing change of address forms with the postal service when they move. Increasingly not all movers fill out this form, meaning that NCOA alone cannot provide complete new address information.
PCOA: Powerful dual-level processing NCOA is the first step in our fully-automated process, followed by PCOA.
When there is a NCOA match for an address in your data, processing stops for that record. Addresses in your data that do not match in the first step (NCOA) are automatically routed to the second step (PCOA), which goes through our massive PCOA dataset. It's a proven technique that works.
Please note that address updates from PCOA should not be used for Billing, Statements, Sensitive Material, Personal & Confidential, etc. Instead, rely on NCOA updates for that.
How does it work?
Create your list (usually this means exporting it from your database)
Include any columns you may need in addition to Name, Address, City, State & Zip
Login anywhere on the website using your UserID & password
Click 'Proprietary Change of Address', Submit, then upload your list
Processing initiates moments after successful file upload
Names & addresses are matched against our national PCOA dataset
Fresh addresses are appended to your list with indicator of dataset source
Moves from NCOA flagged with 'Y'
Moves from PCOA flagged with 'P'
A mail deliverability score is applied to every address in your list
When processing is complete, receive Notification Email with download instructions
PCOA: Your database will thank you
NCOA alone is not a complete address update solution.
